- Nelnet (Raleigh, NC)
- …and sales-led motions in alignment with revenue goals. + Build and maintain performance dashboards and attribution models, driving visibility into the marketing ... with go-to-market operations. + Manage vendor relationships and platform performance , including contracts, renewals, and tool evaluation to support evolving… more
- Lowe's (Charlotte, NC)
- …scaling marketing technology products that support digital advertising, customer segmentation, attribution , or media performance optimization + Familiarity with ... lead cross-functional initiatives that enable personalized experiences, optimize marketing performance , and unlock new revenue streams through our retail media… more
- Lumen (Raleigh, NC)
- …Competencies** + Marketing Data Acumen: Understanding of KPIs, funnel metrics, attribution models, and campaign performance tracking. + Technical Expertise: ... marketing and sales teams with high-quality, trusted data to drive insights, campaign performance , and strategic decisions. A core focus of this role is relational… more
- The Hartford (Charlotte, NC)
- …managing 2-3 direct reports and primarily responsible for running The Hartford's capital attribution process for all P&C lines. The Director will have a holistic ... model, providing inputs, supporting enhancements, and utilizing results within capital attribution . The Director will be a thought leader on capital concepts,… more
- Bell Partners (Raleigh, NC)
- …unique role and seizes the opportunity to make an impact. The Manager, Performance Marketing is responsible for establishing Bell's lead gen strategy and oversight ... to drive the best results. + Utilize data-driven methodology and tracking of performance by channel and work with cross functional teams to drive implementation of… more
- RVO Health (Charlotte, NC)
- **AT A GLANCE** RVO Health is seeking a Senior Associate, Marketing Performance Analyst to help drive our mission of health and wellbeing for everyone. In this ... role, you will have the opportunity to analyze and optimize our marketing performance across various marketing channels. Your insights will be crucial in driving… more
- Otsuka America Pharmaceutical Inc. (Raleigh, NC)
- … performance analytics. + Strong expertise in statistical modeling, attribution modeling, and media effectiveness measurement. + Proficiency in analytics tools ... effectiveness, measure ROI, and provide actionable insights that enhance promotional performance . **Job Description** **Marketing Mix & Channel Analytics** + Lead… more
- Cisco (NC)
- …be responsible not only for developing new intelligence around marketing performance through data architecture and infrastructure development but also managing and ... Sample projects you might be a part of include the following: Marketing attribution model evolution, ROI measurement refinements, advancing insights on how we can… more
- Lenovo (Morrisville, NC)
- …workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and ... and business stakeholders to turn data into actionable insights that fuel media performance and ROI. **Key Responsibilities:** + Monitor and analyze performance … more
- Kiawah Development Partners (Elevation, NC)
- …technology and customer data in order to measure and improve marketing performance and develop and maintain effective operational workflows. The Director of Real ... on budget.* Develop and manage internal marketing personnel if applicable. Develop performance criteria and complete annual performance evaluations for direct… more