- WESCO (Pittsburgh, PA)
- As a Paid Search Specialist , you will play a...team to ensure a cohesive brand voice and align SEM campaigns with overall marketing initiatives. + ... pivotal role in driving our online paid search campaigns and maximizing our digital marketing ...latest practices, strategies, and industry standards related to SEO, SEM , and PPC. + Other duties as assigned. **Qualifications:**… more
- Wolters Kluwer (Philadelphia, PA)
- …program launches, ensuring quality, budget efficiency, and optimized performance. + Manage search strategy, including both SEM and SEO initiatives, collaborating ... **Technical Proficiency:** Strong knowledge of ABM platforms, CRM systems (eg, Salesforce), marketing automation tools (eg, Marketo, HubSpot) and search tools… more