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The Senior Web Content Specialist is responsible for managing and optimizing website content for Dana-Farber’s main external website – dana-farber.org – and select affiliated sites. This role ensures accuracy, consistency, and quality across Dana-Farber’s websites, working cross-functionally with throughout the Communications & Marketing department and Enterprise Web Solutions and Digital Platforms teams to deliver high-quality web experiences. The position requires expertise in content management systems (Drupal), SEO, web analytics, accessibility standards (WCAG), and user experience (UX) principles to enhance website functionality and engagement. With a strong background in large-scale web content management and project coordination, the Senior Web Content Specialist plays a key role in delivering a cohesive and effective digital experience.

Located in Boston and the surrounding communities, Dana-Farber Cancer Institute is a leader in life changing breakthroughs in cancer research and patient care. We are united in our mission of conquering cancer, HIV/AIDS, and related diseases. We strive to create an inclusive, diverse, and equitable environment where we provide compassionate and comprehensive care to patients of all backgrounds, and design programs to promote public health particularly among high-risk and underserved populations. We conduct groundbreaking research that advances treatment, we educate tomorrow's physician/researchers, and we work with amazing partners, including other Harvard Medical School-affiliated hospitals.

This position's work location is fully remote with occasional time on-campus in Boston, MA. The selected candidate may only work remotely from a New England state (ME, VT, NH, MA, CT, RI).

+ Write, edit, and manage website content using the Drupal Content Management System (CMS).

+ Format, publish, and update multimedia content (images, video, graphics) for optimal web performance.

+ Ensure accuracy, consistency, and quality in daily website updates.

+ Work with Web Content Manager and internal stakeholders to develop new content and features.

+ Serve as the primary point of contact for assigned internal clients or departments regarding web content needs.

+ Translate client goals into actionable web strategies that align with best practices.

+ Provide training and guidance to content contributors on web standards, CMS use, and editorial quality.

+ Manage timelines, expectations, and deliverables for multiple projects simultaneously.

+ Partner with Communications & Marketing department and Enterprise Web Solutions and Digital Platforms teams to ensure a cohesive digital experience.

+ Support web testing and quality assurance processes, including link checks, functionality testing, and accessibility validation.

+ Use web analytics and SEO strategies to track performance and optimize content for search engine visibility and conversion.

+ Apply user experience (UX) and WCAG accessibility principles to enhance website navigation, user journeys, and engagement.

+ Monitor industry trends and recommend improvements for website features, navigation, and search functionality.

Education required: Bachelor's Degree

Education preferred: Master's Degree

Area of study: Communications, Marketing, Web Design or a related field.

Experience required: 5 years of experience in web content management, digital marketing, or related role, with a proven track record of producing and managing high-quality web content for large websites.

Experience preferred: Experience in healthcare or similarly complex fields is preferred.

Knowledge, Skills, Abilities:

+ Proficiency in managing large-scale websites, including creating, editing, and optimizing content for performance and user engagement. Expertise in SEO strategies and web analytics ensures content is discoverable and effective. Strong attention to detail is required to maintain accuracy, consistency, and quality in all published materials.

+ Advanced knowledge of CMS platforms, particularly Drupal, is essential for efficiently managing and publishing web content. This includes the ability to troubleshoot issues, implement new features, and train others on CMS usage.

+ Strong understanding of WCAG standards to ensure websites are accessible to all users, including those with disabilities. Knowledge of cross-browser, cross-platform, and cross-device compatibility ensures a seamless user experience across diverse environments.

+ Proven ability to work with cross-functional teams, including developers, designers, UX specialists, and writers, to deliver cohesive web experiences.

+ Strong communication skills are critical for managing client relationships, translating goals into actionable strategies, and maintaining alignment with stakeholders.

+ Strong writing and editing skills, with the ability to create clear, engaging, and plain-language content tailored to diverse audiences.

+ Familiarity with tools like Jira or Asana to manage multiple projects, timelines, and deliverables effectively.

+ Strong prioritization and organizational skills are necessary to meet deadlines in a fast-paced environment.

+ Strong attention to detail is required to maintain accuracy, consistency, and quality in all published materials in a fast-paced environment.

+ Understanding of UX principles and information architecture to optimize website navigation, user journeys, and overall engagement. This includes the ability to analyze user behavior and recommend improvements to enhance functionality and usability.

Pay Transparency Statement

The hiring range is based on market pay structures, with individual salaries determined by factors such as business needs, market conditions, internal equity, and based on the candidate’s relevant experience, skills and qualifications.

For union positions, the pay range is determined by the Collective Bargaining Agreement (CBA)

$95,000 - $105,000

At Dana-Farber Cancer Institute, we work every day to create an innovative, caring, and inclusive environment where every patient, family, and staff member feels they belong. As relentless as we are in our mission to reduce the burden of cancer for all, we are committed to having faculty and staff who offer multifaceted experiences. Cancer knows no boundaries and when it comes to hiring the most dedicated and compassionate professionals, neither do we. If working in this kind of organization inspires you, we encourage you to apply.

Dana-Farber Cancer Institute is an equal opportunity employer and affirms the right of every qualified applicant to receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, national origin, sexual orientation, genetic information, disability, age, ancestry, military service, protected veteran status, or other characteristics protected by law.

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